Lanterne Rouge Podcast on Gravel Racing and Future of Pro Road Cycling
The Nero Show
00:00
How to Negotiate With a Sponsor in the Cycling Industry
I feel like the brands are looking at such a traditional way of advertising within the cycling space that they don't necessarily see the content creator side as much as they should be. And I'm kind of a bit over the whole trying to sell what you're doing to someone who doesn't get you. Because if you don't, if they don't get you, then fuck you really is my kind of thing. That relationship will always be me proving to them that you're worth what I know this is worth.
Transcript
Play full episode
