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How Peloton Spins up Massive Social Engagement

Social Pros Podcast

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How Are You All Measuring Your Success?

Andi: The biggest industry wide shift i have seen in the ten years that i have been doing social has been this real move to, i think social teams have been instrumental in leading this. We're now in a much more new onse an a much more specific place where i really try to encourage my team to have post level netrics in mind when they create things. If the goal of a particular post, one individual instagram st is that it should be shared or saved significantly, like this is one that you should d m to your friend, then to me, that post lives and dies on whether or not it got shared a lot. It means that we're able to make

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