S2 E39 - The 4 Levers Every Marketer Can Pull To Capture More Demand
Stacking Growth | The B2B Marketing Podcast
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Is There Anything You Can Do to Speed Up Your Sales Process?
Sail cycle length is the biggest lever you have in pipe line velocity. Audit your internal process from meeting book to the point where you need to get it qualified, right? At every opportunity stage there's a date field associated with that, and you implement that into your work flow. You can run formulas and work floes ind your c r m to automate this into a field. It's just balking time for this.
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