2min chapter

B2B Marketing with Dave Gerhardt cover image

#42: What it means to be a media company, building an audience, community, & more with Anthony Kennada (Founder of AudiencePlus)

B2B Marketing with Dave Gerhardt

CHAPTER

How Are You Doing on Growing Your Subscribers?

The more people who are on your list, the more people you can tell. I think the belief about building an audience before the product is a really strong one. We're launching programs that aren't just like trying to get folks in the door but do they engage with more kind of exclusive content?

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