The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch cover image

20VC: Datadog CEO Olivier Pomel on The Scaling Journey to a $26Bn Market Cap, The Challenges in Moving From Single To Multi-Product Company & How To Scale Efficiently into $M+ Enterprise Deals

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

CHAPTER

Navigating the Go-To-Market Evolution: From SMBs to Enterprises

This chapter explores the evolution of a tech company's go-to-market strategy as it transitioned from serving small to large enterprises. It highlights key adjustments in sales strategies and the impact of varying customer purchasing behaviors on the structuring of sales teams.

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