What it takes to build a bootstrapped podcast network
The Business of Content with Simon Owens
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How Did You Start a Podcast Network?
We run what we call distribution campaigns, which is some combination of publicity marketing, cross promotion and paid opportunities. I and then, sa, that all falls under production. And then the third lever that we use within the ponglomerate is a monitization, which for us, typically means ad sales but in some instances means live events,. That kind of unpacks himself. So i was reading back this interview that i did with you a few years ago, whan i was writing an article, hend that's how we first got introduced.
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