Lynda Kate Smith (mParticle) - Marketing for Entrepreneurs
Entrepreneurial Thought Leaders (ETL)
00:00
Go to Market Strategy - It's a Really Key Part of It
Go to market strategy really key. It maximizes the profitability. You're not wasting it increases the ability to adapt a change. I've been through a number of companies now where we're going after one direction, and yet we have to change and move to another direction. So recommendation, lesson, learn, get your go to marke strategy down, get it down quickly, and get it down early. All right, next lesson one. The hoo is both the target market you're going after and that individual within the target market that you really need to reach. When you really center in on the hoo, there's so much more you can do with what you're doing as
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