3min chapter

The Diary Of A CEO with Steven Bartlett cover image

Christian Horner: The Truth Behind Red Bull Racing's Success!

The Diary Of A CEO with Steven Bartlett

CHAPTER

How Did Red Bull Innovate Against Other Teams?

Initially it was about building and making sure that we got the right tools. And then a big regulation change came for the 2009 season, which felt like a clean sheet of paper for this group to really grab hold of. We were still a little rough around the edges, but we managed to basically polish ourselves enough with both championships at the end of 2010. Then obviously, then it was a complete reset because when 2014 came along, all of the engine regulations changed to this V6 hybrid. So check it out. Let me know what you think on social media. I see all of your tags and Instagram posts and tweets about your back to the podcast. You talked about innovation being both at the

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