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How to build your culture like a product — Lessons from Anna Binder, Asana’s Head of People

In Depth

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Six Plus Years of Asana

When I joined Asana, we were about 100 people. Our product led growth had really driven most of our revenues. And it was a major shift from a business perspective, from a marketing perspective and from a cultural perspective. We'll use that to jump off and talk about the last six plus years. Sure. Six plus years. My goodness. What was going on?

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