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2min chapter
CLASSIC: Eye tracking and Advertising
Stuff They Don't Want You To Know
Exploring Eye Tracking Technology in Advertising
This chapter explores the fascinating realm of eye tracking technology and its role in shaping advertising strategies. The discussion covers how the technology functions, its insights into consumer behavior, and the ethical dilemmas it presents.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode