The Present Beyond Measure Show: Data Storytelling, Presentation & Visualization cover image

Ross Simmonds on Radically Optimizing Your Data Story's Value & Impact

The Present Beyond Measure Show: Data Storytelling, Presentation & Visualization

CHAPTER

Don't Get Two in the Weeds of Data Points

One of the biggest things that I think people make the mistake of doing when they're presenting data is getting two in the weeds. So instead of always just saying, we saw this percentage of an increase in X, Y and Z, there's a lack of context around why that matters. Stay on the needs, not in the weeds because the why speaks to why do we need this? Why do we need to know this?"

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