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Digital Marketing News Digest June 2023

The Digital Marketing Podcast

CHAPTER

The Effect of Ads on Listening Journeys

Ads can ruin the flow of people's listening journey, doesn't it? Like Netflix was talking about introducing ads. Google is playing network across three million websites now that reaches 97% of us. They're going to depreciate 1% of all third party cookies in 2020 and then switch them basically to go with Google. But do you know why they're worried about this? Because they're losing a huge amount of revenue.

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