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The Spectacle of Influence(rs) with Sara Petersen

What Works

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Navigating Momfluencing: The Impact on Modern Motherhood

This chapter explores the phenomenon of momfluencing, examining its effects on contemporary perceptions of motherhood amid the digital age. It contrasts the supportive community of past mothering experiences with the curated, often unrealistic portrayals found on social media, highlighting the tension between authenticity and performance. Through personal reflections and theoretical insights, the discussion unpacks the complex interplay between identity, consumerism, and the pressures of fitting societal ideals in motherhood.

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