Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

Stop Being Boring: How to Get Funny With Your Copy (& Get Customers)

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

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The Place Is to Start O the Places That Everyone Takes for Granted

i like that, because i'm also socarful, like identifying holes and anfying. And i've actually taken a few notes when you were speaking at the conference we were together. I think, one principle that you haven't directly mentioned, is to make fun of yourself. The example that i always uses jerry sine filld saying, what's the deal with airplane food? We're all like, olhl, that is funny. Airplane food is terrible. It brings us together. But if you makefun of yourself, people are like, oh, well, that's kind of funny. Rather than saying, like, he idiot by my wich us what

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