
TAM 076: Automating With Zapier – Mike Knoop
The Active Marketer Podcast with Barry Moore: Marketing Automation | Sales Funnels | Autoresponders
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What's Going on in the Marketing Automation Marketplace?
Mike Zaffries: One of the most interesting trends, and I think really this is why Zapier has grown so much over the last five years. You know, you think about like suites of SAS software around like the G Suite and the Microsoft suite or Zoho. And while there are like those hubs of software out there, like SAS software is exploding,. Like in terms of the barrier to entry for like somewhat of creative piece of software that someone else can pay for and use on the internet. That's where a tool like Zapier basically just has to exist, right? Because you like you, those tools exist for reason.
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