Plain English with Derek Thompson cover image

The Four Biggest Myths About Political Persuasion

Plain English with Derek Thompson

CHAPTER

Understanding Voter Persuasion and Political Awareness

This chapter explores the gap between political enthusiasts and average voters, highlighting the lack of basic political knowledge among many persuadable individuals. It also discusses the challenges of true persuasion in a climate where most people are entrenched in their beliefs, interspersed with advertisements for productivity and hiring platforms.

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