2min chapter

How to Win podcast with Peep Laja cover image

Going after greenfield opportunities with FullStory's Scott Voigt

How to Win podcast with Peep Laja

CHAPTER

The Fly Wheel Effect as a Business Concept

The fly wheel effect as a business concept was introduced in two thousand and one by jim collins. For full story, their fly wheel is built on winning the loyalty of the end user. The amazon case is an archetype of a spectacularly powerful fly wheel. To get full power out of the fly wheel principle, it's very helpful to rigorously ask how does our fly wheel turn?

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