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Traders Pare Back Risk; Toyota, Honda Earnings Preview

Bloomberg Daybreak: Asia Edition

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Japanese Automakers Navigate U.S. Tariffs and Global Competition

This chapter examines the effects of recent tariffs on Japanese car manufacturers in the U.S. market and highlights their strategic pivot towards Southeast Asia, Australia, and Latin America to sustain profitability. The discussion also reflects on the challenges of negotiating lower tariffs with the U.S. while prioritizing market share over volume growth.

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