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52 - Identifying True Intent | Demand Gen Live S1 x24

GTM Live

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I Don't Need to Analyze My Competitors to Understand What They Do

Gublad: I spend zero effort trying to understand what my competitors, marketing agencies or consulting firms, or whatever you want to call it. And the reason that i don't need to to look at them at all is because my customers tell me more than i'll ever be able to find from competitors. In gublad words, gubl adds, sorry. We do it for our customers like we bit on competitive terms and drive them to either just a product page of our customers or to a comparison landing page. Thats just called good marketing. If somebody's searching your brand name, you've already won.

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