Evolution of Pet Feeding Habits

Exploring the historical shift in pet feeding habits from human-like diets to commercial pet food, analyzing the influence of large retailers and manufacturers in the industry. The chapter discusses challenges faced in transitioning towards higher quality nutrition for pets, highlighting the economic and educational factors influencing consumer choices. It introduces innovative concepts like 'buildable' pet food and a new partnership aiming to enhance pet nutrition to the next level with scientifically-backed ingredients.