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Cashflow, Unit Economics, and Bootstrapping $550M ButcherBox with Mike Salguero | Ep 838

The Game with Alex Hormozi

CHAPTER

Customer Acquisition Strategies: The Power of Referrals and Meta Ads

This chapter explores successful customer acquisition tactics, emphasizing the impact of referral programs and Meta ads. It highlights a strategy that incentivizes referrals with nearly free trial boxes, fostering new customer relationships and long-term loyalty.

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