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What can you learn from the guy who built the iPod?

Channels with Peter Kafka

CHAPTER

How Do You Back Stop the Idea That Tony Fidel Has Solved?

"There was absolutely a market. The people using it didn't have any the customers and o weren't aware what it was, a thing they could buy," he says. "When i started talking to people about the idea in secret that i trusted ... That's when i knew i was on to something."

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