Designing Amidst Turmoil: The 1968 Mexico City Olympics

This chapter examines the intersection of politics and design during the 1968 Olympics in Mexico City, featuring notable moments like the Black Power salute and a historic lighting of the Olympic cauldron. It details the journey of an inexperienced designer tasked with creating a revolutionary visual identity for the games, while the backdrop is filled with social unrest and protests. The chapter highlights how these designed elements were co-opted by activists, transforming symbols intended for celebration into expressions of resistance.