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How to design onboarding experiences that drive product-led growth with Pulkit Agrawal | Chameleon

The Optimal Path

CHAPTER

User on Boarding

product lettus is having its heyday, and i think it's bringing a kind of focus to a pretty age old perspective around self service. We first went to market in 20 16 with the expectation that we could be fully no touch sales process. That was a misestimation or understanding of the market. And so that was an approach we realize ting atu we neede more friction, and that will help, like, long term success.

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