Stacking Growth | The B2B Marketing Podcast cover image

S3 E07 - How to Measure Demand for the Entire Funnel | Sidney Waterfall - Senior VP Growth @ Refine Labs

Stacking Growth | The B2B Marketing Podcast

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How to Use Hub Spot to Track Your Win Rate

In Salesforce, you just create a quick formula field where you can see the win rate. So like filter to only opportunities that made it to stage two, for example. If they reply to an email and they say, then we're just going to say, hey, that's sales sourced outbound. We get a lot of responses or people raising their hands, not on our website in LinkedIn DMs direct at events. It gets tagged as sales source outbound. And yeah, absolutely. Very good example. What about other based prospects? I agree to speak to sales, for example, outreach from salespeople either via social selling, email or face to face,. Either scenario, accommod

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