At superhuman we design for enthusiasm and excitement. Our users want superhumen to improve their lives. We design for pride and triumph. When you hit imboxero, especially if it's the first time in years, you rightly feel like you accomplished something special. And when you do hit imboxero,. we show you unning and gorgeous imagery. We do this to widen the emotional repertoire beyond joy into love and surprise. It contains the subtleties that we as game designers need to think about.