Are You Crazy?

Economists always tell us that firms are profit maximising animals. But the realistic picture is that firms are composed of people, and all their foibles and shortcomings. So why should any of us care that a company like this was spending so much money on something that was apparently ineffective? After all, it helps support all those newspapers. And goodness knows they need every ad dollar they can get these days. If you are, say, a retiree who owns stock in this company, well, you can't be very happy about this. And if you are a customer who buys stuff from this company, you probably aren't very happy either. Because who do you think ultimately pays for all this...