
What's In It For Them: How Genius Networking Can Get You What You Want with Dean Jackson and Joe Polish - I Love Marketing Episode #445
I Love Marketing
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I Didn't Finish the Book Before Deadline for an Endorsement
I wanted to make a point because i almost all books written by thet r best sellars that are filled with blurvs and testimonials from famous people, th ewh haven'te read te book. And so they're geting the blurbs in order to help with the barkening of teook. But if someone's not reading the book, and people constantly ame to write testimonials of the booken i'm like, if i haven't read the book, i can't write a testimonial. It's not authentic. I also want people to think about this themselves. Anydoy start presenting yourself into the bullshittery of what almost everyone does
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