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The Plight of a Multipotentialite with Jake McNeill

The Storytelling Lab

CHAPTER

Why Do Multi Potential Lights Make Good Musical Artists?

Musicians have to lean more in the multi potential light skills now than ever before. The pressures on artists now is incredible, really. Now you've got one artist that's got to do all of that effectively and grow an audience enough or go viral. So for example, when I was managing artists that were signed to Sony Warner's Universal, we had a team of maybe 16 people that would run a business. And so, you know, there's so many different areas to focus on.

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