"Tech Finance" with Sasha Orloff: B2B Fintech | AI | Finance Tech cover image

E54: Filling the Gap Between QuickBooks and NetSuite with SoftLedger CEO Ben Taylor

"Tech Finance" with Sasha Orloff: B2B Fintech | AI | Finance Tech

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From Injury to Innovation

In this chapter, the speaker shares their journey from facing personal challenges to creating SoftLedger, an advanced accounting solution for businesses outgrowing traditional systems. They discuss the inspiration behind the software, its development process, and the shifts in the accounting software market influenced by AI. The chapter emphasizes the importance of integrating automation while maintaining human accountability in financial practices.

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