4min chapter

How to Win podcast with Peep Laja cover image

Identifying the ICP with the greatest need with Aircall's Jonathan Anguelov

How to Win podcast with Peep Laja

CHAPTER

How to Scale the Customer Support Team?

Intercom is now at 100 million ARR, but many others are struggling. Why did you guys succeed? I would say we focused very much on our ICP, so ideal customer profile. Second reason is probably the most important is that companies love to have products that communicate with each other.

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