Dave Evans: Designing Your Life
Good Life Project
00:00
The Business Plan of Electronic Arts
Atari's first ad was we see farther. It was really this missional concept of moving into what we thought interactivity was going to mean. The only thing about that whole idea, those problematic or it was wasn't that into the product is why eventually I left very amicably still close to those people. There were so many great things about that company that I said, if you get a chance to get on that plane, go take the ride.
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