2min chapter

How I Built This with Guy Raz cover image

Impossible Foods: Pat Brown

How I Built This with Guy Raz

CHAPTER

Why Is It So Expensive?

I'm wondering, you've raised over a billion dollars at this point. Why does it cost so much? I would say a large fraction of the expense. We have to scale up production of a physical product that we sell on the scale of tens of millions of pounds a year. There's just the capital investment in building a manufacturing facility and all that capacity. It's very different from if we were building an ap or something like that. You're just paying for coters, basically, right?...

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