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The Misinformation Cycle in the Cosmetics Industry
The cosmetics industry from my perspective has always been like the tail that's wagging the dog. Where marketing runs the show. Chemists are just like in a room separated from marketing often. They don't get to say anything and marketingYeah just runs the show and we'll do whatever consumers want. Consumers are misinformed about something. Okay well that's the trend let's go with it.