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4min chapter
How We’ve Marketed Our Podcast to 70k Monthly Downloads
Marketing Against The Grain
Podcasts - How to Pick the Guest and Why You've Picked Them?
Karen: We pick all the guests, but they're really picked by Kip sending me a tweet or me sending Kip a sub stack article and saying, that's just so cool. And then having that person on the podcast is so awesome because we're already a fan of something they've done. What I think we're trying to do here is give real honesty and I'll give you an example. You know, I believe in community driven businesses. I have real problems with community led growth as a term. That's part of the honesty we're tried to bring into the show in that this is really how we feel about things.
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