How Do You Think About the Size of the Brands That Come to You?

Clifford: We've started some in the last couple of years from, I would say, basically zero companies that have come to us with a new brand idea or this was an entirely new brand that hadn't been on Amazon before. And so we just thought like why don't we actually highlight some of the entry level opportunities with other teams at the Paladaus side. Rob: How do we think about the size of the businesses that kind of come to work with us? What are the stages?

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