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15min chapter
22 Laws of Food & Drink Marketing You've Probably Never Heard Before - Rory Sutherland
HUNGRY.
The Evolution of Consumer Behavior and Practical Applications
Exploring the shifts in consumer behavior towards vegetarian and vegan options, the chapter emphasizes incremental changes in reducing meat consumption and the concept of meat as an embellishment rather than the main focus of meals. It also delves into evolutionary progress in food consumption patterns and practical applications like using heat pumps for home heating, advocating for the promotion of energy-efficient solutions. The discussion extends to embracing the intermediate possible over aiming for perfection in various fields, with examples ranging from fitness activities to health behaviors.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode