I was thinking there had to be one thing that did everything. People want the Swiss Army knife. They want to have less tools and just to be able to do everything magically with one. You need tools built for purpose in those three core buckets, right? Communication, planning, and the resource bucket. There's just kind of, you just have to kind of swallow that pill.
Nick Sonnenberg doesn’t believe there just aren’t enough hours in the day to get everything done. That’s because when his business was in crisis mode, he developed a framework for eliminating inefficiencies and preventing the sort of metawork – working on working – that leads to scavenger hunts and meetings that could be emails, and for that matter, email runarounds that get everyone ever farther from inbox zero. He turned that framework into a consultancy business, and put it all together in a new book for people who feel underwater titled Come up For Air.