
Weekly Wrap | Women’s sport special with the ECB, RFU and Twitter, plus a Rugby World Cup preview
SportsPro Podcast
Is There Really an Opportunity for Brands to Invest in Women's Sport?
There needs to be an investment there so that there's longevity and sustainability in the sport, not just football. That brand loyalty is really valuable, especially when you're engaging with them at such a young age. If it's morally wrong, but if it's a good brand then why not now? Well, Anna, machine, and Alex, thank you very much for joining me today.
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