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In this episode of the Startup CPG Podcast, host Hannah Dittman sits down with Aaron Garcia at Main Post Partners to explore the world of private equity and how it shapes the future of consumer brands. The conversation dives deep into the dynamics of founder-led businesses, highlighting how thoughtful partnership dynamics and sound financial planning can drive sustainable business growth.

Aaron shares how Main Post Partners approaches investment strategies with a long-term mindset—focusing on operational excellence, strong leadership, and alignment with each founder’s vision. He discusses how profitability serves as a foundation for flexibility in exit strategies and liquidity events, and why timing and transparency are key to successful capital raises.

Throughout the episode, listeners hear how later-stage lessons can inform early-stage planning - offering founders clearer foresight, stronger strategic foundations, and a more intentional path to scale.

Listen in as they discuss:

How Main Post Partners supports founder-owned businesses
Why investment is a partnership, not just a transaction
The importance of profitability before raising capital
When and how to raise money strategically
Planning for leadership transitions and exit strategies
The link between operational excellence and higher margins
How diligence and strong leadership drive sustainable success

Episode Links:

Website: http://mainpostpartners.com
Personal LinkedIn: https://www.linkedin.com/in/aaron-garcia-2a08491a/
Company LinkedIn: https://www.linkedin.com/company/mainpostpartners/

Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.

Show Links:

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Questions or comments about the episode? Email Daniel at podcast@startupcpg.com
Episode music by Super Fantastics

Jean Guidoni, sous le fard 2/5 : Le coiffeur de ces dames

A voix nue

Arrivée à Paris et apprentissage du chant

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