What is Claude Cowork and why it matters

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Ep. 392

Is this the ChatGPT moment for business productivity?

Kipp Bodnar dives into why Claude Cowork represents a seminal moment in AI for business use, breaking down how it empowers non-technical users to work faster and smarter than ever. Learn more about what makes Cowork unique (local file access and true desktop integration), how AI can automate your workday (from building strategies to batch-creating assets), and why this could be the biggest AI leap for business since ChatGPT.

Mentions

• Claude Cowork https://support.claude.com/en/articles/13345190-getting-started-with-cowork

• Claude Code https://code.claude.com/docs/en/overview

• Claude Max https://support.claude.com/en/articles/11014257-about-claude-s-max-plan-usage

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Resource

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Host Links:

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‘Marketing Against The Grain’ is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.