7min chapter

What's Your Problem? cover image

A Better Way to Make the Chemicals in Everything

What's Your Problem?

CHAPTER

The Chemistry of Cereal and Innovation

This chapter explores the customization of Cocoa Puffs for various global markets, delving into regional preferences for cereal appearance. It discusses the unexpected engineering challenges behind food products and sustainable materials, such as transforming recycled cardboard into nylon. A light-hearted segment also reveals the speaker's juggling skills, drawing parallels between the competitive nature of juggling and the resilience required in business.

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