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S15E27: Simulated BCG Market Entry Case (with "Walk Me Through Your Resume" Question)

Strategy Simplified

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Exploring Market Entry Strategies for Electric Vehicles

This chapter explores key strategies for startups looking to penetrate the U.S. electric vehicle market, addressing vital considerations such as market experience, customer segmentation, and sustainability. A comprehensive framework is presented to evaluate the startup's goals against industry trends and customer insights to assess market viability.

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