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331. Paul Zak — Immersion: The Science of the Extraordinary and the Source of Happiness

The Michael Shermer Show

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What Do You Mean When You Give a TED Talk?

"I really have no idea what I'm doing on the podcast or even TED Talks," he says. "There's no secret magic formula. Just tell a really good story that draws people in and makes them care about what it is you're doing" He also addresses Kahneman's idea of the remembered self versus the experiencing self.

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