The Challenge of Entrepreneurship

The challenge of entrepreneurship when I was growing up was primarily one of product. And now you have the internet come along and it feels like, I guess what I've been croaking on about for the last five years here is like, I can go make any course. The problem is the demand side. I need to generate the demand. And then the production of the course feels like an easier challenge to solve. It's much easier to solve when you have that existing audience and you've built that relationship with them, you're not really selling.

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