Thisus calvin rosser, and this is stuff smith. Today we're going to be talking about the psychology of pricing. And how it impacts the decisions we make in our daily lives. Ok, before we jump into the meat of the episode, i thought we'd give a little up date on how we're doing in growing this pod. It's not massive, but we had 18 hundred down loads of our last episode. Does marriage, retirement or the forty hour work week still make sense?
In this episode, Cal and Steph discuss the subjective nature of pricing. They explore how a value extends beyond utility or the physical nature of an asset (think luxury items, NFTs, etc) and use these ideas to explore new pricing models, including tiered, retention-based, and completion-based pricing.
They also explore how our own psychology can inhibit use as consumers to spend on what's most meaningful and the importance of unlearning certain spending habits.
If you find the psychology of money as fascinating as we do, give this episode a listen.
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