Safety View Project - What's the Right Way to Think About It?

This is really about bringing together all sorts of different valuable, independently valuable data sets and seeing a force multiplier approach. So we take publicly available data like US Census data and publicly available crash data that a city or a state might have access to. And we combine that with premium data sets from Inrix and General Motors,. Things like volumes, so the volume of vehicles traveling at any given roadway, what we call a speed distribution profile. higher speeds means higher risk, particularly for vulnerable road users.