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Getting the Cogs in the Wheel Spinning
I like your discussion of this objectification of the subject with this capital S self that we build with our reputation management. Even in grad school when I was in Gosh from grad school a dozen years ago it's felt normal to talk about applying for the job market in academia as marketing yourself and you have to brand yourself exactly. This type of so-called necessity as you know of creating this the self that is that becomes the brand is one of those things where this is perhaps one of the the good things about Twitter.