Harnessing Generative AI for Business Value

It’s easy to fall in love with gen AI—but recent research suggests that realizing its value is harder than the hype. Rewired offers a playbook that can help.

In this episode of The McKinsey Podcast, Rodney and fellow senior partners and co-authors Eric Lamarre and Kate Smaje join global editorial director Lucia Rahilly to talk about their book Rewired: The McKinsey Guide to Outcompeting in the Age of Digital and AI (Wiley, 2023)—which, a year and a gen AI disruption post publication, continues to offer leaders a play-by-play guide for outcompeting in a fast-changing era.

In the second segment, senior partner Wesley Walden talks about the time he went to a client meeting instead of his son’s first concert. The client’s reaction taught him an important lesson about open communication.

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