
Lessons From Top Execs: Gina Gotthilf (ex-VP of Marketing/Growth at Duolingo)
Village Global Podcast
00:00
Dolingo - Is d'Us the Right Metric?
D'us was the right metric for duling, and i would argue probably still is. You have to think about what makes sens for your user so not everyone's coan have a daily, hourly user or daily day. And when it comes to language learning, it's very hard to learn the language unless you practise very regularly. It also has the ben that if you have a daily practice, then that can become a habit. So we really can work from creating a habit type perspective which, from the user's perspective, helps because they're trying to achieve the goal of learning a language. That's an amazing lever to play with, play on. There are a number of reasons
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